We Are VeUP

Helping
Start Ups
Scale Up.

Established in 2022, VeUP isn't just a team – it's a force for disruption, driven by a collective passion for propelling startups to unprecedented heights. Comprised of visionaries, innovators, and trailblazers. Our unique business model allows us to provide a comprehensive array of value-added services at costs that startups can afford across AWS, Money and Talent.

Managing your cloud infrastructure takes time and resources. VeUP has a best-in-class team of AWS veterans and Solution Architects ready to support you and your tech requirements. Our strategic partnership with AWS allows us to provide our customers with unparalleled benefits including:

  • Get World Class Insights. Get well-architectured and let our experienced team help you embrace innovation.
  • Get Market Ready. Ensure total marketplace readiness with our technical and commercial readiness reviews.
  • Get Listed. Streamline product listing across the AWS marketplace with expert help in listing and leveraging.
The VeUP Team

Your Team on The Ground.

Michael Siegel

GM of North America and Chief Product/Services Officer

Mike Siegel is the General Manager of VeUP's North American business and the Chief Product & Services Officer for the company globally. Mike has a 20+ year track record of proven success as a growth-stage technology executive, early-stage venture investor, and startup strategic advisor.

As a former senior operating executive and head of products in cybersecurity and enterprise SaaS, Mike led company transformation and scale-up at some of the most successful companies in these industries, including McAfee, Forcepoint, and SailPoint Technologies.

Over the past half decade, Mike has co-founded two early stage angel investing groups and has been an active strategic advisor and mentor to several high potential technology startups, providing operating expertise in fundraising, go-to-market execution, and product strategy.

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